Express Yourself: Understanding Visual Languages

Talking about my love and making strategic sense of GIFs has been on my wish list for a blog for a while. Social trends shift often, but GIFs, Emojis and stickers have consistently remained relevant in pop/social culture as time goes by. When thinking about these mediums, it all boils down to self expression.  let’s […]

Measuring Success

Come one, come all—it’s time to talk social strategy! To have a successful social strategy it’s important to measure your success. Understanding what your audience enjoys empowers you to make the best content decisions to retain them. While each platform employs their algorithm differently, the common denominator is that social is a numbers game.  TBH, […]

Welcome to the Social Hub!

Hey WashU! Our new and improved site has been a longtime in the making, but we’ve made it to the finish line. We are so excited for you to explore and have resources to further your understanding of our team’s efforts, as well as assist with your own.  Because we are stronger together, we created […]